The world’s population is expected to reach 10bn in the next 30 years. Current food production systems cannot feed all these people. Meat production is particularly inefficient from an environmental standpoint due to land use, water use and carbon emissions. Unless we innovate now, environmental c
The global decorative coatings market is valued at £49 billion and expected to grow at a CAGR of 5%. However, the waste from unused, waterborne paint is a major hindrance in the coatings industry achieving its aims of becoming a Circular Economy. Globally, we discard 5.76 million ton
The market size of the exterior wall paint industry is estimated to be £18bn which equates to 7.7 million tonnes of product, making this the second largest global market sector with a share of nearly 25%. Growth in the demand for these coatings in China, India and the Middle East has been largely d
The Agriculture, Construction and Earthmoving (ACE) coatings market use an estimated 560 million litres of coatings per annum. Within the sector, each organisation has developed a paint specification to ensure the product is protected from the harsh environment it operates in. However, this provides
The interior wall coating sector equates to over 50% of all architectural coatings used within the sector. Whilst the product formulation is controlled by legislation, to ensure compliance with environmental law, the manufacturers can set their own product specification. Whilst manufacturers produce